Essential Sourcing Guide: China’s Toy Factories

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The global toy market is a whopping $80 billion industry. Approximately 85% of U.S. toys are manufactured and imported from China.

So, the question comes up: How to find the best toy factories in China? This article will give you some guidance.


The Main List of Toys You Can Import from China

  1. Plush Toys: Plush toys are soft and cuddly, making them a popular choice for children.

China is known for producing high-quality plush toys, and you can find a wide range of options, from teddy bears to cartoon characters.


  1. Educational Toys: Educational toys are designed to help children learn while they play.

China produces a variety of educational toys, including puzzles, building blocks, and science kits.


  1. Remote Control Toys: Remote control toys are popular among children and adults.

China produces a range of remote control toys, including cars, helicopters, and drones.


  1. Dolls: Dolls are a classic toy that always stays in style.

China produces a variety of dolls, including baby dolls, fashion dolls, and collectible dolls.


toy factories


  1. Outdoor Toys: Outdoor toys are perfect for children who love to play outside.

China produces a range of outdoor toys, including swings, slides, and trampolines.


  1. Electronic Toys: Electronic toys are becoming increasingly popular, and China is at the forefront of producing them.

You can find a range of electronic toys, including tablets, gaming consoles, and robotic toys.


  1. Musical Toys: Musical toys are a great way to introduce children to music.

China produces a range of musical toys, including keyboards, guitars, and drums.


China's toy factories


Where Are Most Toy Factories in China?

China is the world’s largest toy manufacturer, producing a wide range of toys for domestic and international markets.

The country’s toy industry has snowballed over the years, with many manufacturers setting up their factories in different regions of China.

The majority of toy factories in China are located in the southern region, particularly in Guangdong province.

Guangdong province is home to many cities that are known for their toy production, including Shantou, Dongguan, and Shenzhen.

Shantou, in particular, is considered the toy capital of China, with over 5,000 toy factories operating in the city.


china toy factory


Dongguan is another central toy manufacturing hub in Guangdong province, with a large number of toy factories producing plastic toys, electronic toys, and educational toys.

The city is also known for its high-quality manufacturing and advanced technology, making it a popular destination for international toy companies looking to outsource their production.


Toy Manufacturers in China


Shenzhen, on the other hand, is known for its production of electronic toys and remote-controlled toys.

It is home to many innovative toy manufacturers specializing in creating cutting-edge toys incorporating the latest technology.


How to Import Toys from China?



The first step in importing toys from China is to research the market and identify the types of toys you want to import.

It would be best if you also researched the suppliers and manufacturers in China to find the best quality and prices.


Find a Supplier

Once you have identified the types of toys you want to import, you need to find a reliable supplier in China.

You can search for suppliers online or attend trade shows to meet suppliers in person.

Verifying the supplier’s credentials and checking their reputation before placing an order is crucial.


Negotiate Prices and Terms

After finding a supplier, you need to negotiate the price and terms of the order. You should discuss the quantity, delivery time, payment terms, and any other details related to the order. It is crucial to have a clear understanding of the terms before placing an order.


Place an Order

Once you have negotiated the terms, you can place an order with the supplier.

You should provide detailed toy specifications, including size, color, packaging, and any other requirements.

It is essential to have a written contract with the supplier to ensure understanding.


Arrange Shipping

After placing an order, you must arrange shipping from China to your destination.

You can use a freight forwarder or shipping agent to handle the logistics.

Choosing a reliable and experienced shipping company is crucial to ensure your toys arrive safely and on time.


Customs Clearance

The toys must go through customs clearance when they arrive at your destination.

You should prepare all the necessary documents, including the commercial invoice, packing list, and bill of lading.

Complying with all customs regulations is vital to avoid delays or penalties.


Quality Control

Before selling the toys, you should conduct quality control to ensure they meet your specifications and standards.

You can hire a third-party inspection company to inspect the toys before shipment or conduct your inspection upon arrival.


Sell the Toys

After completing all the previous steps, you can start selling the toys in your market.

It would be best to have a marketing plan to promote the toys and reach your target customers.

It is vital to monitor sales and customer feedback to improve your business.


Import Toys: U.S. and EU Market Product Compliance

U.S Market Product Compliance

In the U.S., the Consumer Product Safety Commission (CPSC) is responsible for regulating the safety of toys.

The CPSC has established a set of safety standards that all toys must meet before they can be sold in the U.S.

These standards cover a wide range of safety issues, including choking hazards, sharp edges, and toxic materials.


In addition to the safety standards, toy manufacturers and importers must comply with labeling and testing requirements.

Toys must be labeled with age-appropriate warnings and instructions and undergo rigorous testing to meet safety standards.


EU Market Product Compliance

In the E.U., toy safety is regulated by the European Union Toy Safety Directive.

This directive sets out a comprehensive set of safety requirements for all toys before being sold in the E.U.

These requirements cover everything from physical and mechanical properties to chemical composition and flammability.

Like in the U.S., toy factories and importers in the E.U. must also comply with labeling and testing requirements.

Toys must be labeled with age-appropriate warnings and instructions and undergo testing to ensure that they meet the safety requirements.


building blocks manufacturers


What are some of the most popular Chinese-made toys in the U.S.?

  1. Fingerlings: A touchscreen interactive toy that responds to sound, touch, and motion.
  2. LEGO Architecture Skyline Collection: A series of iconic buildings in miniature form.
  3. Geomag: A magnetic construction toy that encourages creativity and spatial thinking.
  4. Rainbow Loom: A craft kit that helps children and adults make colorful bracelets, charms, and decorations.
  5. Zhu Zhu Pets: An interactive robotic hamster featuring lots of fun accessories and sounds.
  6. Dragon Digital Toys: Technology-infused toys that interactively engage children and foster skills.
  7. Squishies: A squishy toy that is fun to play with and helps relieve stress.
  8. Beyblade: A fast-paced spinning top game that requires strategy and competition.
  9. Shrek Toys: Featuring characters from the Dreamworks movie Shrek, these toys are popular for kids of all ages.
  10. Minion Toys: Toys featuring the beloved characters from the movie Despicable Me.



When looking for the best toy factories, we need to understand the market demand, find potential manufacturers, evaluate their capabilities and reputation, and establish a good relationship.

Only then can we find the manufacturer that best suits our needs and get high-quality products and services.

Or you can find a reliable sourcing partner to help you deal all the problems. Globallyfulfill is the best choice. Upon your request, our sourcing agent will help you find toy factories in China and source from AliExpress, 1688 and Taobao, etc.


1. How to start my toy business?

The first step is to identify your target market and determine what types of toys they are interested in.

You must also consider your budget, location, and marketing strategy.

It is essential to create a unique brand and develop a solid online presence to reach a wider audience.

Additionally, it would help if you established relationships with suppliers and manufacturers to ensure a steady supply of quality products.


toy manufacturers


2. How to check the toy price list?

If you want to know the price list of toys, there are several ways to help you.

First, check the price tag in the toy section of a toy store or supermarket.

Second, search online for toy price comparison sites, which allow you to compare prices from different merchants.

Finally, you can also check the official websites of toy factories, which usually list the prices of their products.

Knowing the toy price list can help you make a more informed buying decision, whichever method you choose.


3. How to arrange to ship a container from China to your warehouse?

The first step is to find a reliable freight forwarder. A freight forwarder is a company that specializes in arranging the transportation of goods from one location to another.

The second step is to determine the best shipping method for your container.

Several options are available, including sea, air, and rail.

Sea freight is the most common and cost-effective option for shipping containers from China to other countries.

Air freight is faster but more expensive, while rail freight is a good option for shipping to neighboring countries.

Your freight forwarder can help you choose the best shipping method based on your budget, timeline, and destination.

The third and final step is to prepare your container for shipping.

This includes packing your goods securely, labeling them correctly, and providing all necessary documentation.

Your freight forwarder can guide the specific requirements for shipping from China to your destination country.

It is vital to ensure that your container meets all safety and regulatory standards to avoid delays or issues during transportation.

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